1. Lives Lost - Bob Dotson uses his standup shot in the gym to show the gym were the kids used to play and show the school the kids used to learn. Dotson uses the rule of threes and filling the silence and the non-question/question to get good sound bytes from the kids.

2. Cave Rescue -I like Dotson's open shot in this video because it has good detail and previews video well.

3. Ruby Bridges - He uses Setting by taking the video in her old school to show how emotionaly she is conntected to the school. He uses foreshadowing when he states that the school was once her prison in the open. Conflict aplenty in this story with her paretns divorce, faces a mob, father loses a job. He showed how Ruby growed as a character after teaching the six-year-olds and learn the color of your skin does not matter. The conflict is resolved by her understanding that her place in histroy is not quite complete.

4. Pearl Harbor's Untold Story - The ending of this story was very unexpected because the whole video they were talking about the horrible things the US did with the concentration camps but then the 3 men stayed loyal to america and one even honored those who died at Pearl Harbor by crating the memorial.

Rules of Three

Example from Lives Lost: Bob Dotson would ask questions to the kids and then they would answer very briefly and undetailed and he would not respond and stay silent so the kids would elaborate which they did. A more specific example was when he asked the boy what he liked about the girls and they kept ansewering more specifically after each silence.

Personal Commercial

Basketball...One Goal...One Passion

Commercial Critique's

Commercial #1
1. Will Biernat - "Simply Will"
2. He incoporated their slogan very well by showing how he "simply lives."
3. He used his premiere skills well showing texts and transition use as well as audio
4. His Video was Very Unique and very inspiring
5. It said 29 seconds

Commercial #2
1. Angela Johnson - "Silence the Vilonce, Increase the Peace"
2. She incorporated her slogan very well with very different and unique photos
3. She used her premiere skills very well especially in the transitions whcih were very good
4. The video was good and inspiring and of course Peaceful!
5. It said 29 Seconds

Commercial #3
1. Jake Mehring - "Jakes Bakes Cakes"
2. He incorporated his slogan very well by increasing drama with each food
3. Jake used good premiere skills on transitions and text throughout the video
4. The Video was very unique and funny
5. It said 29 seconds

Commercial #4
1. John Gauger - "I'm a Winner"
2. He incorporated his theme well by having winning pictures
3. John used good premire skills on the audio and transitions
4. The video was funny and uplifting and shows he truley is a winner
5. It said 29 Seconds

Tiger Woods Statement Response

This statment was really needed to come out and I really thought that it was good and i increased respect for him after this. I am glad that he adressed the whole story from thanksgiving night upto this point. The speech seemed very emotional and I think that he was remourseful. He also blamed all of the troubles he and his family had to face on himself. After all of this, taking the blame and adressing all of the points , ithink it was a good step in the right direction!

Supper Bowl Commercials

Commercial 1: Brett Favre 10 Years Strong
Comapny: Hyundai
Target Audiance: Football Fans ages 30-40
Persuasive Method: Celeberty with Brett Farve as well as Humor
Slogan / Message: Hyundai. Think About It. / New 10 Year warranty deal
I Feel It was Effective Because it drew the watcher in with the presense of the famous Brett Farve and transitioned well into the actual message of the advertisement.

Commercial 2: Chickens Across America
Company: Denny's
Target Audiance: 20-30
Persuasive Method: Sceeming and Loudness, Humor
Slogan / Message: Great Day to be an American. Bad Day to be a chicken. / Message was to promote there new grand slam deal
I thought that as much as the commercials were annoying they were effective because they drew the watcher in and wanting to see what the lound noises were.

Commercial 3: Backyard Football Game
Company: Snickers
Target Audiance: 16 - 26
Pursuasive Method: Celeberty and Humor and Action
Slogan / Message: Snickers. Satisfies. / You are not at your best when you are hungry and snickers will fill you up and help you be at your best.
I thought the message was really effective and the message was displayed well with the humor anf celeberty presence.

Commercial 4: LeBron James & Dwight Howard H-O-R-S-E
Company: McDonalds
Target Audiance: 18-28
Pursuasive Method: Celeberty Humor
Slogan / Message: Mmmmmm.... I'm Lovin' It. / There Big Macs are delicious and even superstars like Bird Lebron and Howard eat them.
I thought this commercial was very succesfulbecause it was a sequal to a previous McDonald commercial and added that touch in nicely as well as focusing on advertising the product.

Commercial 5: Lunch Room Talk

Company: Intel

Target Audiance: 35-45

Pursausive Method: Humor and a little human Interest for Jeffrey the Bot!

Slogan / Message: Intel. Sponsors of Tomorrow. / To get word out about the newest and best core duel processer chip.

I thought the humor of this commercial was very original and Intel stuck to their normal advertising techniques and overall had a great commercial.

Personal Slogan: "One Goal - One Passion. Jordan."

USA Today Article -- Newspapers

I think this is terrible that the newspapers are losing interest in the public but it is just a downfall of the modernization of our society. People these days are wanting their news faster and easier so they are losing to the competition of both TV and the Internet. I think the tradition of the newspaper is to important to american history to completely destroy the newspapers and if that happened it would be a shame. It looks like the future is not looking to bright for the newspaper industry and it ill be tough for them to turn it around now.

Kare 11 News @ 10:00 Feb. 5th - News Log

10:00:00 - News Stories Previewed

10:00:25 - St. Croix River Accident

10:01:00 - Voices of Hope linked with Health Care

10:03:30 - Job Market and Employment Update

10:04:00 - House Cathes on Fire from Faulty Wiring

10:04:25 - Toops Reunite with Families after 1 year in Iraq

10:45:45 - Oak Park Inmates attack security guards

10:05:15 - Priest Arrested for multiple crimes including burglary

10:05:35 - Teacher Arrested for sexual Abuse

10:06:00 - Former Bodybuilder Bruttaly Beaten and injured

10:08:20 - Firefighter fell Two stories in burning house

10:08:30 - Famer Trapped in Corn Bin is released from hospital

10:08:50 - Primary Set to Earlier Date

10:09:45 - Stories Previwed

10:10:00 - Weather Previewed

10:10:10 - Commercials

10:11:45 - Performance enhancing mouthgaurd invented in St. Paul

10:13:40 - Traffic Moving slowly due to Snow

10:14:15 - Weather in D.C. is bad

10:14:55 - Local Weather

10:16:30 - Weather around Country

10:17:30 - Forecast Outlook

10:18:30 - Sports Preview

10:18:40 - Commercials

10:20:15 - Sports Scores

10:20:40 - Timberwolves beat Mavs, 3rd straight

10:21:20 - Twins Sign All - Star Second Baseman Orlando Hudson

10:22:05 - Still Possible for Gophers Basketball Star Freshmen Royce White to Comeback

10:22:45 - Gophers embaressed by Buckeyes

10:23:25 - St. Paul Johnson Takes down Central to Remain atop power rankings

10:23:40 - NFL Hall of Fame Induction Saturday, two possible vikes

10:25:00 - Final Story Preview

10:25:15 - Commercials

10:27:00 - Lottery Numbers

10:27:15 - Wing Eating Contest Winner Repeats

10:28:00 - Supper Bowl Updates and Preview

10:29:00 - Commercials

Chapter 3 - "The News"

What Is the News?
~ The News is an account of events that interest aned concern the public.

List and Describe the Six Criteria That Is Newsworthiness

1. Unusualness - The diifferent, the unusual, the out-of-the ordinary, but the unusual is more often found in bad news. An example is a plane crashing into a building.
2. Significance - Important events, ones that affect many people are news. Some examples are taxes, elections, was, scientific discoveries.
3. Timeliness - People want to hear about what is happening now, not what happened a month ago. An example would be floods or other natural disasters.
4. Proximity - People want to know about near by events. An example would be problems in local school, local sports, new state law, regional highway.
5. Prominence - News on well-known people are more interesting then reporting the same news on an average joe. An example is the Tiger Woods Saga.
6. Human Interest - A story with emotional and personal appeal that draws our attention. An example would be heart warming stories or dramatic heart wrenching stories.

What are the five differences between print journalism and broadcast Journalism

1. Newspapers provide fuller coverage of more stories.
2. Readers act as their own editors.
3. Easier to store print.
4. Readers get to pick and choose what they want to read.
5. Broadcast provides more drama.

Articles With News Criteria

1. Unusualness - Man Trapped in Corn Bin
2. Significance - Dow Tumbles 200 Points
3. Timeliness - Super Bowl Preview
4. Proximity - Lottery Funds New Stadium For Vikes?
5. Prominence - Brittany Murphy Death Ruled An Accident
6. Human Interest - Troops Reunited With Families

CNN Article

Inside the Recruitment of Sentreal Henderson, Nations Top O-Lineman

I Choose this article because Sentreal Henderson is from Cretin Derham Hall and was narrowing his top choices to USC, OSU and University of Minnesota. I was closely following his recruitment adventures closely with every coach in the country wanting him it was very hectic to follow. I was very upset reading this article though because i wanted him to commit to U of MN becasue he would have been a step in the right direction for the football program. It was very interesting reading about who anxious everybody in his family and all the coaches were because he did not tell anyone his decesion until he revealed it on national TV.

Define Broadcast Journalism

My Definition: Broadcast Journalism is the process in which people involved with the media give breaking news stories to the public through either the radio or the Television. The breaking news stories range from sports to medicine outbreaks to latest society happenings.

Actual Definition: Airing news/current events instantaneously through TV, radio or internet.

USA Today Article

Make the NCAA Tournament Bigger? Timeout, Some Say

I do not like the idea of the NCAA March Madness tournament expanding as do many other critics. Most people believe that the NCAA wants to expand the tournament to increase the games played and shown on TV then which would result in an increase of revenue, and i agree with this teory. Also if they expanded the tournament i think that it would ruin the tournament because it is a huge honor to be selected into the tournament and if they let more in it wouldn't be as much as an accomplishment. So i agree with the writter of the article in keeping the same size of the NCAA Tournament. I also believe they should apply their time they are wasting on expanding the tournament to applying tournament concept to the NCAA football post-season instead.

Getting to Know Activity - Sophie Running

Sophie Running is currently a 10th grader at Eastview Highschool. She enjoys swimming, playing softball in her spare time. She has a new job teaching swimming lessons at Scott Highland Middle School on the weekends. Sophie wanted to broadcast journalism because she is wanting to do the forecast newxt year and she needed more elective credits. Something unique about Sophie is that she first learned to swim at age 3.